SEO

Share on facebook
Share on twitter
Share on linkedin
Share on email
Share on print

SEO

SEO – is an acronym for Search Engine Optimization.  This refers to the many different steps you take to optimize your business presence on the web so that Google will consider you worthy of being one of the first service providers listed when a potential customer types in keywords for your particular service industry.  Here’s some key points you need to know.

  1. At 83%, Google is the preferred choice of most people searching online.
  2. Google does not reveal it’s ever changing ranking algorithm but we do know what will get your website “blacklisted” and there are major industry leaders who track and document what current techniques appear to be significantly increase search ranking.
  3. There are MANY things that can and should be done to make Google like you and consider you worthy!  You don’t necessarily need to have a website, but I strongly suggest you do, and a lot of these optimization efforts start in the development side of your website – many things you really wouldn’t notice just looking at your website.  These include using and correctly tagging specific and descriptive words using the appropriate keywords for your business, correctly sized and licensed images (oh they KNOW if you “borrowed” an image from someone else), VALUABLE and ORIGINAL content specifically in the area of your expertise and business offerings.
  4. Typically you will not see the fruits of your SEO efforts for at least 6 months.
  5. SEO is constantly changing and a professional is one who keeps up with what’s working to keep you on top!
  6. There are 2 ways to get to the top of that list: You can pay for it, using Google Advertising and if you are in a very competitive industry using highly sought after key words like “Real Estate” expect to be paying A LOT OF MONEY but the 2nd way is the BEST way and that is “organically” – simply put, your web content is so off the hook and you’re constantly adding more value to your consumers with your content and therefore lots of new web visitors are being sent to your website and are engaging with you as a result and then Google deems you to be worthy of ranking high in their search results!
« Back to Glossary Index

Leave a Comment

Drop me a Line!

Recent Tech Tips

Recent Glossary Terms

Website Optimization

Also called search engine optimization (SEO), website optimization is a phrase that describes the procedures used to optimize – or to design from scratch – a website to rank well in search engines. Website optimization includes processes such as adding relevant keyword and phrases on the website, editing meta tags, image tags, and optimizing other

Read More »

SERP

Acronym for Search Engine Results Pages. Related Articles: ServicesPortfolioRelated Glossary Terms: White-hatWebsite Optimization« Back to Glossary Index

Read More »

Follow Me!

Sign up and Don't miss a Tech Tip!

Josie Romero, Your tech curator

technology for everyone

© 2019 | Josie Romero | Your Tech Curator | All rights reserved

15585

Get My Curated Tech Tips Right To Your Inbox!

Non-Technical and Only What You Need to Know

15856
Scroll to Top

Get Your Free Website Analysis

Send me your information to schedule a free phone consultation to review your current site!